• Regence: HSA Interactive Guide

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Project: Regence: HSA Interactive Guide


    In a push to introduce its constituency to the concept of Health Savings accounts, Regence wanted an engaging online demo that would provide an overview of plans in a context that the layperson could understand. We created a Flash interactive that presents unique personal stories to illustrate how people in various situations might select a healthcare plan. Using interactivity and narrative, the guide introduces complex options in an easily digestible format.

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